As a proactive project leading into the summer season, a brief was passed down from the internal sales team at EGR Design. The brief was to produce concept designs for presentation to local beer suppliers for a limited edition esky to be sold alongside small or large cases of various beers and non-alcoholic beverages. Created in response are the concepts seen here for XXXX and Pirate Life Beer.

Taking on a the form of a treasure chest, the esky is designed to hold a six-pack of beer with enough room for ice as well. A foam internal lining for temperature control and custom made graphics on the outside, the conceptual designs are ready for prototyping and presentation to the marketing teams of the chosen brands.